Our survey results provide a snapshot of how responding organizations are persevering amid challenges, evolving their fundraising tactics, and planning for 2021 and beyond.
KEY FINDINGS
- 45% of respondents think their fundraising from major gifts and annual appeals will increase in 2021
- 77% of respondents who conducted virtual major gift solicitations amid the pandemic said they were either as successful or more successful than typical in-person solicitations
- 50% of respondents reported that their organization took steps to become a more diverse, equitable, and/or inclusive workplace in response to society’s renewed focus on racial equity and social justice
To explore data from 1,000+ respondents across nonprofit sectors, check out our main fourth-edition report.
If you have any questions about this survey or about CCS in general, please contact marketing@ccsfundraising.com.
More Insights
Charitable Giving in the UK: Fundraiser Considerations
The US and UK are bastions of charitable giving. However, fundraising is not “one-size-fits-all,” and geography influences best practices. Learn factors that differentiate philanthropic trends and donor motivations in the UK from those in the US to tailor your fundraising strategy to UK donors and achieve the best results.
Perspectives on Philanthropy | Giving USA 2024
Explore this webinar marking the release of Giving USA 2024: The Annual Report on Philanthropy, presented by CCS Fundraising in partnership with the Indiana University Lilly Family School of Philanthropy!
