Learn how to measure affiliation through RFM analysis in this presentation by CCS Fundraising’s Data Analytics team and Hagerstown Community College’s Senior Director of College Advancement Dr. Ashley Whaley.
Did you know that 31% of annual giving occurs in December, with 12% taking place in the last three days of the year? Does your non-profit organisation have a strong year-end strategy to take advantage of these powerful trends? Read our five steps to maximise the success of your year-end fundraising appeal.
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