CCS’s Data Analytics services help nonprofits unlock the drivers of fundraising growth.

With CCS, your organization doesn’t have to choose between technical data expertise and in-the-field fundraising experience—our collaborative, team-based approach means you get both. Our in-house fundraising data analysts work side-by-side with project teams to ensure that our clients can activate the results of our analysis and achieve sustainable fundraising growth.  

Our fundraising data analytics solutions can help organizations in areas like: 

Prospect Identification

Common Questions:

  • Who are unassigned constituents in my CRM that have the potential to become major donors?
  • How can I optimize my major gift officers’ portfolios?
  • How should I be segmenting my donor database to conduct better outreach?

How CCS Analytics can help:

  • Predictive Modeling – producing and applying custom algorithms to identify which prospects are most likely to become major donors in the future 
  • RFM Analysis – segmenting and prioritizing donors based on donation, membership, and/or event history

Goal Setting

Common Questions:

  • How much money can we raise in our upcoming capital campaign?
  • How likely is it that we reach our annual appeal fundraising goal next year?

How CCS Analytics can help:

  • Scenario Generation – understanding fundraising potential in an array of hypothetical situations  
  • Monte Carlo Simulation – leveraging a probability simulation to reduce the uncertainty in campaign goal setting

fundraising performance

Common Questions: 

  • How is our fundraising department performing, and where can we do better? 
  • How is my organization performing compared to similar institutions? 

How CCS Analytics can help: 

  • Trend Analysis – deep analysis of historical fundraising data to understand trends and opportunities 
  • Major Gift Trajectory – finding patterns in the paths your major donors took to becoming top supporters 
  • Benchmarking – contextualizing your organization’s fundraising by comparing it to peer and aspirational peer institutions 


CCS’s in-house data analytics team can create bespoke analytics projects based on your organization’s unique needs. Contact our team to learn more about how CCS creates customized solutions for our nonprofit partners.

Interested in learning more?

Our team members look forward to hearing from you!

Data Analytics Resources


How Predictive Modeling Can Help Nonprofits Identify New Major Gift Prospects

CCS’s Senior Data Scientist John Sammis explains how a nonprofit can use predictive modeling to unearth new fundraising potential in its donor database.

January 26, 2021

Optimizing Major Gift Portfolios Using Predictive Modeling Scores

Major gift portfolios determine where relationship managers’ time and energy will be focused. How can nonprofits make sure they’re focusing on the right donors?

June 4, 2021

RFM and Wealth Screening for Major Gift Strategy

Learn how to perform an RFM analysis, the simplest tool to start narrowing your prospect list to your most impactful donors. This article contains background information and a video to lead you step-by-step into meaningful engagement.

June 29, 2022